Project Info:

Social Media, TV Advertising

This was slightly different to most briefs we get given, we were contacted from the Social team at Abarth and asked to re-cut their advert and implement it into a social campaign with T.V advertising.

After a lot of thought going through online possibilities, we decided to add a Q.R code that invited people to test drive the new Abarth .

The target audience was male 25-40 yr olds, so we went with motorsport on ITV4, what a great fit.

  • Platform: ITV4
  • Completed on: 17th January, 2015
  • Created by: Steve Preston
  • Client:Abarth


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